CREATIVE TECH ENGINEERING FOR BTL & EXPERIENTIAL

Interactive installations & phygital experiences for brand activations

We provide custom hardware, sensors and game development for your events and roadshows. Your agency or fabrication partner builds the stand and physical structure. Our hardware integrates into that structure, with installation available from our team in coordination with your fabrication partner.

Flexible Collaboration (Seamless agency support)
Offline-First Architecture (No Wi-Fi worries)
Plug & Play (On-site hardware installation available)

FROM BUTTON TO SCREEN

One button. One game.
Your brand activation.

An idea for your stand: a visitor presses the physical button, the branded game starts and the result appears on screen.

YOUR BRAND
Press & play Try the button below
Physical button on the stand
  1. 01 / PressButton or sensor
  2. 02 / PlayScreen with your branding
  3. 03 / ResultScore or reward message

Interactive illustration of a sample flow. We adapt the hardware, game and reward rules to your brief. The hardware integrates into the structure supplied by your fabrication partner.

AGENCY PAIN POINTS VS OUR SOLUTION

Agency Challenges & Our Solution

We bridge the gap between creative concepts and reliable on-site implementation, eliminating technical risk for BTL teams.

The Challenge
Fragmented Suppliers
One supplier builds the stand, another develops the software, and no one takes responsibility when something fails at the live event.
Our Solution
Unified Hardware & Software Support
We design, assemble and deliver an integrated hardware and software kit. We can also handle hardware installation directly onto the structure, in coordination with your fabrication partner, who supplies the stand and physical structures.
The Challenge
On-Site Technical Stress
Apps that freeze when the venue’s 4G/Wi-Fi drops, or sensors that lose calibration after 200 users.
Our Solution
Bulletproof Engineering
Offline-first design, heavy-duty industrial buttons, power-loss recovery watchdogs and no need for on-site technical support.
The Challenge
Limited Pitch Resources
Ideas involving physical interaction stall because there is no in-house engineering team to build a prototype.
Our Solution
Rapid Prototyping for Pitches
We support you from the concept stage with clickable simulations, cost estimates and precise technical specifications that impress and win clients.
HARDWARE & SOFTWARE CAPABILITIES

Specialist Technology Services for Events

From industrial arcade button kits and sensor kits for smart pedestals to custom mobile web mini-games.

🕹️ Hardware Kits for Arcade Stations & Kiosks

Buttons, controllers and software that connect to the event screen and integrate into your partner’s structure, turning it into an interactive gaming station.

  • Heavy-Duty Components: Industrial Sanwa arcade buttons, illuminated LED pushbuttons, buzzer systems and foot switches.
  • Custom Controllers: Custom steering wheels, joysticks, pull handles and rotary encoders.
  • Plug & Play Electronic Hub: We deliver a pre-assembled USB/Serial controller box with wiring, 220V power supply and simple connection instructions, ready for installation and connection to the event screen.
Heavy-Duty Sanwa Buttons LED Pushbuttons Buzzer Systems Industrial Foot Pedals USB-CDC Controller Hub

⚡ Phygital Interactions & Sensor Integration

Connecting physical and digital experiences. Concealed sensors turn products and surfaces into interactive triggers.

  • Capacitive Touch: Turn any surface (wood, acrylic or a wall) into a touch switch.
  • Optical & Infrared: Optical sensors and beam-break triggers detect products being lifted or placed to activate dynamic video or content.
  • Motion & Ultrasonic: Trigger video or gameplay based on a passer-by’s distance and movement.
  • Weight / Load Cells: Detect objects being lifted from or placed on a shelf with gram-level precision.
Capacitive Touch Surfaces Optical & Beam Sensors Ultrasonic & ToF Sensors Weight / Load Cells

🎮 Bespoke Activation Mini-Games

Lightweight, engaging games tailored to the brand’s identity and designed for live event throughput.

  • Proven Game Mechanics: Batak-style reflex games, catching games, trivia / quiz stations, Wheel of Fortune, and memory matching games.
  • Strict 30–60s Dwell Time: Designed to maximise throughput and keep visitor queues moving at the stand.
  • 100% Brand Tailored: Brand assets, dynamic 60fps animations and custom sound design aligned with the brand guidelines.
30-60s Dwell Time Reflex & Batak Game Kits Catching Games Wheel of Fortune Timed Trivia

📊 Lead Generation, GDPR & Instant Win

Measurable results for your client. Instant lead capture, data security and physical rewards.

  • Offline Data Collection: Capture details (name, email, phone and opt-ins) with encrypted offline local storage and automatic synchronisation.
  • QR Code Score Transfer: Send scores and leaderboards directly to the user’s phone.
  • Thermal Printers (POS): Instant printing of discount coupons, barcodes and instant-win tickets.
  • Inventory & Prize Stock Control: Built-in prize inventory management with strict scheduling (which prizes are drawn and when, by day, hour or shift), automatic stock caps and a full audit log of what was awarded, when and to whom.
  • GDPR Compliant: Full compliance with audit logs and optional automatic data deletion after the activation ends.
Prize Stock & Inventory Thermal Receipt Printers QR Dynamic Transfer Offline Encrypted Storage GDPR Consent Flow
INTERACTIVE DEMOS

Try the ideas in action

Three mini demos showing how a physical controller connects to the on-screen experience. Use the page buttons here; at your event, we integrate the corresponding hardware into your partner’s structure.

01 / BUTTON QUIZ

Press the right answer

The screen asks a question. Three physical buttons correspond to answers A, B and C.

    At the event: screen + three arcade buttons + controller. Questions are tailored to your brand.

    02 / MESSAGE & REWARD

    Answer the phone

    The phone rings. Pick up, leave your message and see the reward appear on screen.

    Incoming call…

    Dictation requests microphone access and may use your browser’s recognition service. You can type instead. This demo does not store your message on our server or award a real gift.

    At the event: handset + microphone + screen. Participation terms, storage and rewards are defined for each campaign.

    03 / STEER & EXPLORE

    Drive the tank

    Move the controller left or right. The scenery shifts and the tank follows. Drive through the illuminated checkpoints.

    Use the buttons or keyboard arrow keys while the game has focus.

    At the event: two-direction controller + screen. The vehicle and environment can be customised for your brand.

    AGENCY-CENTRIC BENEFITS

    Why Partner with Us

    We act as your BTL agency’s trusted technology partner, working quietly behind the scenes.

    [ Seamless Partnership ]

    A technology team supporting your agency. We can join meetings to provide technical support or work behind the scenes to deliver a ready-to-use solution.

    [ Field-Proof Stability ]

    Offline operation & auto-restart watchdog. The system keeps running without Wi-Fi and recovers automatically within seconds after a power interruption.

    [ Turnkey Hardware Kit ]

    “Plug into 220V” delivery. A ready-to-use kit with cabling, power supplies and precise instructions for your fabrication partners and carpenters.

    Flexible Collaboration & Discretion

    Full respect for your client relationship. We can support client presentations as your technical partner or work behind the scenes to deliver the solution.

    Kiosk Mode & Auto-Recovery

    Systems boot automatically into a locked full-screen app. After a brief power interruption at the venue, the system restarts autonomously and resumes operation in <4 seconds.

    1-Page Manual for Promoters

    Clear, single-page documentation with simple “Turn On / Turn Off” instructions for promotional staff. No specialist technician needed at the stand during the activation.

    Clear Responsibilities & Turnkey Hardware Installation

    We do not build stands or wooden / metal structures (the BTL agency and your fabrication partners remain responsible for the physical structure). However, we can handle the complete installation of the hardware onto your structure (either at your fabrication partner’s workshop before the event or on-site at the venue), so your carpenters and technicians do not have to handle the technology.

    END-TO-END DELIVERY PROCESS

    Workflow: From Brief to Go-Live

    A clear, fast four-step process tailored to tight pitch and roadshow deadlines.

    STEP 01 • DAYS 1–2
    Concept & Feasibility
    Send us your client’s brief. We assess technical feasibility, recommend the right hardware setup and provide a precise cost estimate for your pitch deck.
    STEP 02 • DAYS 3–7
    Interactive Prototype
    We deliver a clickable working game prototype and 3D/video mockups of the hardware interaction to support your final client presentation.
    STEP 03 • PRODUCTION
    Assembly & Stress-Testing
    Electronics fabrication and assembly, microcontroller programming, and extensive stress testing with thousands of simulated button presses and disconnections.
    STEP 04 • EVENT DAY / WORKSHOP
    Hardware Installation or Delivery
    We either deliver a plug & play kit or install the hardware directly onto your partner’s structure (at the workshop or on-site), so your technicians do not have to handle the technology.
    CONTACT

    Let’s discuss your idea

    Tell us what you have in mind and let’s find the right technology solution together.

    Direct Tech Desk

    Speak directly with a lead engineer for technical concept assessment, costing and timelines.

    Partnership Email
    partner@gorbatech.com
    Direct Tech Line
    +30 694 612 2864
    Direct Tech Desk & WhatsApp / Viber • 09:00 – 20:00
    Confidentiality & Trust
    Complete discretion
    Protecting your ideas and client briefs without unnecessary paperwork

    Let’s discuss your idea

    Leave your contact details and a message. We will get in touch to discuss your idea.

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